Promote Company Values

Company values shape your corporate culture and are the foundation on which employees can build their success.  Values do not drive your business; they drive the people in your business.

Our recognition programs put your company values at the forefront, ensuring your employees share and live them. We understand that your values give employees a sense of purpose and meaning, which aligns them to your success. Our employee recognition consultants work with you to incorporate the values you want to instill in your employees and define what behaviors you reward in your program.

Learn how Marriott, a global leader in the hospitality industry, and I Love Rewards launched Pinnacle Spirit Rewards, a recognition program that rewards Marriott employees for living company values. Read on for an excerpt from our Client Industry Spotlight series:

An excerpt from Industry Spotlight: Marriott’s Pinnacle Spirit Rewards

Program: Pinnacle Spirit Rewards encourages employees to uphold company values, celebrate outstanding performance, and help drive alignment to corporate objectives.

The reward: Employees receive points for exhibiting behaviors that demonstrate their “Spirit to Serve”, which they use to redeem for brand name products, gift certificates and experiences of their choice.

An Interview with Mike Truscott, Director of Human Resources, Marriott Pinnacle Downtown Hotel

How does Pinnacle Spirit Rewards support Marriott’s mission as company?
Marriott’s three vision pillars are Spirit to Serve our Guests; Spirit to Serve our Associates; and Spirit to Serve our Community. The program helps reinforce these pillars by encouraging associates to live our values and Service Genuine Care Basics. These Basics are part of the associate uniforms and are referenced during daily standup meetings. By associates recognizing each other for living the Basics, the Basics take on much more meaning and are constantly reinforced.

How does Pinnacle Spirit Rewards help you gain competitive advantage in the industry?
From a recruitment and retention stand point, the online version is cutting edge, which appeals to a younger generation of associates who are eager to align themselves to our mission and values.

To read more, click Industry Spotlight: Marriott’s Pinnacle Spirit Rewards

Speak with an I Love Rewards Recognition Consultant to learn how we can help your organization instill and reinforce company values that align employees to the success of your business.